Berkley's Gulp! Trout Bait is by far the most effective trout dough ever! The extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish. You will experience up to a 55% greater catch rate than the leading competitor's product. Floating formula floats hook in the visible strike zone, then lets the magic of GULP!® scent dispersion do the rest. Berkley Gulp! truly is the next generation in soft bait!